1. It is best to place a desiccant in the place where the watch is placed, but avoid the use of chemicals such as mothballs and insect repellants. Nike Discount Code NHS.
2. Special reminder that any watch should not be worn in warm water or in the bathroom, even if your watch is a waterproof watch, because the sealing roll of the watch is rubber, which is easy to age when exposed to temperature, and the surrounding water vapor molecules are small, which can easily penetrate into the watch. shell, causing damage to the internal machinery.
3. Leather strap: Do not touch the water as much as possible. Compared with the metal strap, the animal-cooked leather strap will have more damage to the animal-cooked leather strap due to sweat and nutrients.
What is Watch Photography
.The unique and ingenious performance and depiction of advertising photography depend to a large extent on the use of light. To clarify the basic elements of artificial lighting sources.
As well as the interrelationship and mutual influence between various elements, to achieve a reasonable and correct Scheduling and controlling lighting sources to achieve final control and clear grasp of image, texture, color, picture atmosphere, and spatial relationship.
Watch photography belongs to a small branch of commercial advertising photography. It mainly shoots watch photography to reflect the shape, structure, performance, color, and wearers of the watch and other characteristics, thereby arousing customers’ desire to buy.
Watch photography is an important means to spread watch information and promote commodity circulation. In recent years, watch photography has developed continuously with the growth of the domestic watch industry. Photography is no longer a simple commercial activity but has become a means and medium of advertising communication.
Watch photography is to reflect the texture and overall atmosphere of the watch through light and shadow techniques to shape the “image of the watch”; thus attracting consumers and shaping the image of the brand. Photography mainly achieves advertising effects through these two aspects. ASOS Discount Code NHS
Green orange photography
Method/Step
1. How to use light and shadow techniques in watch photography:
The light and shadow technique of watch photography is a kind of “trend”, and the mainstream light and shadow technique of watch photography will change with the times and people’s aesthetic changes.
For example, the light and shadow techniques of watch photography are like different schools of painting, such as French Romanticism, French Realism, Impressionism, etc.
To master product photography, you must learn to analyze, summarize and classify. Product photography first considers the structure and material of the product. In terms of structure, there are two types of cubes and circles, which are further subdivided into planes and arcs; there are many types of materials, such as metal and leather.
(Here, watch photography is mainly analyzed by metal) and the light and shadow technique of product photography is mainly reflected in the changing trend of light on the “surface”.
(In simple terms, it is the gradient between highlights and grays and grays and blacks; and the direction in which they change.)
The following explains the method of pressing the gradient direction of light: The first picture is the official picture of Rolex, and the gradient direction of his light is – the gradient from highlight to gray, and then the tough black (dead black without gradient)
The gradient direction of its light in the 2nd photo is – high light (no gradient), tough black. The gradient direction of its light in the third photo is – a gradient from highlight to gray to black (no tough black), the gradient method is the same as the mainstream jewelry gradient method, and it is also a gradient from highlight to black. Currys Discount Code NHS
Why use such a method to express the metallic feeling of the watch?
It cannot be said that whoever uses the technique must express the metal feeling best because it involves issues of visual sense and aesthetics. This leads watch photography into another “gotcha”.
Aesthetics, what is beauty, “beauty” is nothing more than the “illusion” of people’s wishful thinking about things. When most people see “wrong”, it becomes mainstream, only a small number of people see “wrong” and it becomes avant-garde; only some masters see “wrong” and it becomes art. Watch photography is a part of commercial photography, so it relies on “mainstream”.
The following is an analysis of the 3 pictures of the gradient of the light (this is in my humble opinion)
The first picture is the official Rolex picture, it is the 3 pictures that the details and the metal are better, the second picture is the 3 pictures with the strongest metal feeling, but the details are not there, the third picture is the detail and the metal feel is average.
The official picture style of Rolex is basically the mainstream of today’s watch photography techniques. (relatively speaking at the low end) His methods are not without his reasoning Nike Discount Code NHS, so let’s analyze them from a personal point of view.
It turns out that “beautiful” people’s “illusion” of wishful thinking about things, then our definition of the metallic feel of a watch is nothing more than observing the watch in real life.
When observing the watch in real life, the reflection of the watch is like a mirror, which will reflect the surrounding objects, and the objects are basically hard edges, and the bright places are rarely gradient.
Maybe it’s a “wrong” message to your brain. (According to this, the most advanced watch photography is to shoot directly in the real environment without lighting Nike Discount Code NHS.
The boss promises not to kill you. The pictures are flat, and the objects we observe are basically dynamic, which will have “errors” and “Information.) Watch photography also shows the shape and integrity of the watch material.
According to this analysis, watch photography should highlight the metallic feeling, material shape, and material integrity; and the corresponding environmental reflection, hard edges, and fewer gradient highlights.
(for a white background, the environmental reflection is quite “black”), the change of the highlight to gray gradient, the proportion of the ambient reflection. From this, you will find that the sense of metal is in opposition to the shape of the material and the integrity of the material.
Rolex’s official watch photography method is to reflect the shape of the material with a “gradient from highlight to gray” (you will find that its gradient is a gradient from gray to highlight to gray), and “hard black” to reflect the metallic feeling.
(There is also a small gradient from highlights to gray sacrificing the radian of the material to highlight the metallic feeling) The relatively small “hard black” reflects the integrity of the material Nike Discount Code NHS.
(There are actually two points to reflect the integrity of the material. It first outlines the “gradient from highlights to gray”; then it presses the “hard black” to the edge, which will not appear so abrupt in vision.)
The second picture is outlined with a tough “white and black” outline, which is the most metallic among the 3 pictures. Unfortunately, there are no details. But our minds are always stuck on a picture that embodies all the features of a watch. There are gains and losses. The watch does not have to have a picture to reflect its characteristics, it can be a group picture; each picture can describe its details separately.
In the third photo, it reflects the shape and integrity of its material with a “gradient from highlights to gray to black”. It shows the shape and integrity of the material in the 3 pictures, which is the best, but the metallic feeling is a little worse.
So there are gains and losses. (Why can jewelry use this kind of light? In fact, each product has its own characteristics. Light control is similar for each product, but the light and shadow techniques are different. It depends on yourself to spend more effort to understand them, Observe them as you would a beauty)
